BCH places patient safety as its top priority, establishing comprehensive policies and operational guidelines to ensure that healthcare service quality aligns with both national and international standards.

These efforts aim to prevent potential risks that may affect patients or the organization. The company continuously improves its systems and processes to enhance the safety and quality of care. To achieve this, BCH has implemented recognized quality management systems such as the Hospital Accreditation (HA) from the Healthcare Accreditation Institute (HAI) and the Joint Commission International (JCI) accreditation both serving as frameworks to ensure consistent, high-quality patient care.

In addition, BCH has developed a Customer Relationship Management (CRM) system to provide a seamless and positive patient experience, covering all stages of care from service access and treatment to post-treatment follow-up. This approach strengthens patient trust and contributes to the long-term improvement of patient well-being and quality of life.

SDG 3
Good Health and Well-bring
SDG 11
Sustainable Cities and Communities
SDG 12
Responsible Consumption and Production

Goals

Patient Satisfaction
BCH prioritizes patient satisfaction as a key objective, setting a target satisfaction score of
No less than 80% each year.
Patient Complaint
BCH places great importance on continuously improving the quality of services and patient care
0% Number of complaints from patients and service recipients.

Key Operational Highlights 2024

BCH places great importance on the continuous enhancement of service quality, recognizing opportunities for business development through the analysis of patient feedback and suggestions.

These insights are used to refine hospital services and create experiences that truly meet the needs of patients and their families. To assess satisfaction, BCH applies the H.A.P.P.Y. principle as a key evaluation framework, covering five essential dimensions of service quality.

H
Honest
Provide services with honesty
A
Attentive
Be attentive in taking care and providing services
P
Professional
Be professional and reliable
P
Progressive
Recognize problems quickly and be able to solve them appropriately
Y
Youthful
Be energetic in providing service
Measurement of customer satisfaction rate :
92.50%
Measurement of customer retention rate :
80.87%

Management and Operation Approach

BCH places patients at the center of its operations, implementing comprehensive measures and guidelines that cover all key aspects

Including safety, quality of care, patient satisfaction, rights and data protection, and access to medical services.This approach ensures an integrated and sustainable standard of patient care, reflecting BCH’s commitment to delivering excellence in every dimension of healthcare.

Patient Safety
BCH implements proactive measures to minimize treatment-related risks and prevent hospital-acquired infections (HAIs). The company’s hospitals are certified under internationally recognized quality standards, including Joint Commission International (JCI) and Hospital Accreditation (HA).
Quality of Medical Care
Enhances its treatment processes and integrates modern medical technologies to improve the efficiency of diagnosis and treatment. The company provides comprehensive medical services across all specialties, ensuring that patients receive timely, high-quality, and effective care.
Patient Satisfaction
Provides opportunities for patients to share feedback and suggestions, supported by a complaint management system designed to enhance service quality. These insights are used to improve the patient experience, ensuring that healthcare services meet and exceed patient expectations.
Patient Rights and Data Protection
Complies with data protection laws and standards, including the Personal Data Protection Act (PDPA) and the Health Insurance Portability and Accountability Act (HIPAA). The company has also established clear guidelines on patient rights to ensure that all patient information and rights are fully protected securely and responsibly.
Access to Medical Services
Expanding its hospital network and developing telemedicine systems to provide comprehensive healthcare coverage across different regions. The company also focuses on enhancing the capabilities of medical personnel to ensure effective care and service delivery for patients at all levels.

Quality Accreditation and Standards

International Standard of Patient Care
JCI – International Standard of Patient Care (Joint Commission International)

The Joint Commission International (JCI) standard aims to improve the quality and safety of patient care through a comprehensive accreditation process. It covers patient safety structure, organizational management, infection prevention, communication and information systems, and human resource management. JCI accreditation enhances the quality of care across the entire patient journey, reflecting healthcare standards equivalent to leading hospitals in Europe and the United States.

5 Hospitals

  • World Medical Hospital
  • Kasemrad International Hospital Rattanatibeth
  • Kasemrad international hospital vientiane
  • Kasemrad Hospital Prachachuen
  • Kasemrad Hospital Ramkhamhaeng
National Hospital Accreditation
HA – National Hospital Accreditation (Healthcare Accreditation Institute)

The Hospital Accreditation (HA) is a national quality certification that ensures the quality and safety of patient care in healthcare facilities. It is granted by the Healthcare Accreditation Institute (Public Organization), which operates under internationally recognized standards to promote continuous improvement in hospital quality and patient safety.

8 Hospitals

  • Kasemrad Hospital Pathumthani
  • Kasemrad Hospital Ramkhamhaeng
  • Kasemrad Hospital Rattanatibeth
  • Kasemrad Hospital Chachoengsao
  • Kasemrad Hospital Prachachuen
  • Kasemrad Hospital Saraburi
  • Kasemrad Hospital Sriburin
  • Karunvej Hospital

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